I stumbled across a discussion yesterday where industry insiders share tips relating to their respective fields. Someone who works in e-commerce stated :
"When purchasing items on the internet (especially airline tickets), use incognito mode on your browser. We use your own cookies against you: raising the price on tickets the more times you check, as you shop around for better deals. That way you'll think the price is going up or that seats are being actively sold - thus increasing your urgency to buy, and punishing you for trying to get a good deal."
"The point is that it's not enough to just shop around to different websites on your own computer anymore. You have to shop around with a clean browser, different browsers, different computers, change of IP, maybe try from work then RDP to your home computer or somebody on the other side of the country, etc. Also, always call the airline directly and check on the price - sometimes it's much cheaper."
Do these tactics indeed work when purchasing tickets online?