Under US law, the nonimmigrant visa applicant has to overcome the presumption of immigrant intent, that is, that person must demonstrate that they have good reasons to return to their country after their visit.
How to do this varies by individual circumstances. Being a current student, having a good job, or family in one's home country will help. Being unemployed or a former student will not help.
Travel history isn't really all that helpful, but it could be a point in your favor. Thousands of people with no travel history get US visas every day. But if you have traveled to various places in the West such as the UK or Schengen, it would make your application look a small bit better.
As for gender, a young woman out of school with no income or travel history would be considered about the same as a young man out of school with no income or travel history. Neither is likely to be approved for a visa.
Finally, do not send money to anyone who claims to be a woman in Russia who says they need money to pay for various expenses relating to obtaining a US visa or traveling to the US, and that you do not already personally know. These are virtually always scams.